More than 70% of MSC labelled products coming from the US and Europe, can engagement over conversion help the certification body lead a new drive? IntraFish spoke to CEO Rupert Howes.
The Marine Stewardship Council (MSC) has its targets: fisheries representing 20% of global marine catch engagement in its program by the end of 2020 and 30% by the end of 2030. This years annual report, which put a heavy focus on engaging the “global south”, however reveals that up to 73% of MSC-labelled products are still coming from the United States and Europe.
